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Web App•Estee Bedding
Estee Bedding — High-Speed E-Commerce Store
Headless e-commerce storefront with sub-second page loads and one-click checkout.
+38%
Checkout Conversion
0.38s
Page Load Speed
100%
Flash Sale Uptime
Project Overview
A modern, ultra-fast headless e-commerce store built to withstand high-volume seasonal flash sales with zero downtime and frictionless checkout flows.
01 / The Challenge
The Core Bottleneck
Their previous monolithic store lagged under traffic spikes from social ads, hurting conversion rates.
02 / The Architecture
The Engineering Solution
We decoupled the storefront using Next.js on edge infrastructure with static ISR caching and instant cart interactions.
03 / Commercial Impact
Measurable Impact & Results
Checkout conversion rose by 38% while page load speeds dropped to under 400 milliseconds globally.
Key Deliverables
- Custom Headless E-Commerce Front
- Instant Predictive Search & Filters
- Slide-out Cart & Streamlined Checkout
- Automated WhatsApp Order Tracking
Tech Stack
Next.jsShopify Storefront APITailwind CSSTypeScriptVercel
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